Another Free Book Example; Oprah Book Give Away Keeps Actual Sales Strong
Date : 18 Feb 2008 Category : Business
As publishers continue to fight Google over its efforts to scan books for searchability purposes, we're still seeing more and more evidence that free books don't hurt sales, but can actually help them. The latest is that Oprah apparently promoted a year-old Suze Orman book by giving it away for free on her website as a download for 33 hours. 1.1 million people decided to download it. Even though the book was a year old and available for free... it was still the #6 most popular sold book on Amazon.
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